Leadership Team

William H. Lublin – Chief Executive Officer

Bill is a veteran businessman with over a quarter of a century as a business owner and a passion for cutting edge technology.   As the CEO of a large Real Estate firm, he used technology to grow his firm and achieve national recognition . He has been chairman of the National Association Realtors Professional Standards Committee, the Interpretations and Procedures Sub-Committee, and has served several terms on the NAR Risk Management Committee. A well recognized figure in Social Media Education, Bill has received accolades  for his work in and out of the real estate industry, including his presentations for the Federal Government, the National Association of REALTORS, the Association Executives Institute. the Association of Real Estate License Law Officials, and other organizations in the U.S. and abroad. With over 30 years of education experience, certifications in training Professional Standards and Mediation, and a career as a successful entrepreneur, Bill brings real world experience and humor to his audiences.

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Ginger Wilcox – Co-Founder

Ginger is an experienced business owner and has managed sales and operations for both start up and Fortune 500 organizations. She is an accomplished speaker, writer and trainer in online marketing and social media strategy. Ginger has spoken to organizations and associations around the country including the Department of External Affairs, BlogWorld & New Media Expo, National Association of REALTORS® Annual Conference, Association Executives Institute, Inman Real Estate Connect and more. Ginger consulted with the the National Association of REALTORS® on the newly released Social Media Policy for Associations.

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Amy Chorew – Director of Training & Education

Amy comes to the Social Media Marketing Institute with more than fifteen years of technology and training experience. She is a nationally acclaimed instructor highly experienced at helping managers and real estate agents maximize the infinite opportunities that technology offers them. Her knowledge of the latest technologies available along with her unique ability to translate it all into easy-to-understand language makes her a consistently top-rated trainer throughout the country. Amy has authored hundreds of training courses for associations and companies in the United States and Canada.

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Hal Lublin – Chief Marketing Officer

Hal has managed social marketing programs for large and small businesses. He is a well-respected national speaker, educator and consultant whose presentations on Social Media, Permission-Based Marketing and Online Community Building have been featured by national and international audiences. With his guidance, local and national companies have been able to develop a plan to use social media as an effective part of their business strategy. Hal also serves as Director of Social Media for Prodegé, LLC, overseeing overall strategy as well as day-to-day engagement & community management.

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Bill & Hal’s photos courtesy of Lighten Up Photos.