Backing up your Social Media

In a recent presentation I asked the audience if they back up their online files. Only one third of the audience raised their hands, which is normal for a group of 50 people or more. So 1/3  of the audience backs up their documents on their computer. Well, how about emails and all your social media files? Even fewer hands raised.

People! This is a sad state of affairs. Back up is essential. I even believe in redundancy of back up. An external back drive costs less than $100 and will be worth every tear you cry when you lose your files. I also believe you should back up online. Some companies that do this are sugarsync, mozy and carbonite.

Good news! In doing some research for other back up tools I came upon this new company Backupify. Just had a phone interview with them and they have an amazing concept. This company backs up all your social media.

Backupify is the leading backup provider for cloud based data, offering an all-in-one archiving, search and restore service for the most popular online services including Google Apps, Facebook, Twitter and more.

With one account you get centralized access to all of your information, stored securely, easily searchable, and ready for restoration or transfer at a moment’s notice.

Backupify is modeled after a computer backup central service to have an independent copy of your data. Because communications is exploding on social media sites,  small business owners need to also have copies of this content as well. Backupify’s clients include:

  • Small business owners
    Social media directors
    IT professionals

According to Ryan Harnedy of Backupify, on February 28th when Google left 1000s  of small businesses without access to their email, Backupify added more than 25,000 users as a direct result of that outage.

I just set up my account, It was very simple and once you set it up it automatically does the back up for you. They are also working on the ability to search all your back up as well.

According to Charlie Ungashick the VP Marketing, Backupify was started  to give people personal control over their data living in the cloud. They have been around since 2008 originally as Lifestream Backup and then moved on to become Backupify. As far as security? They encrypt the data using AES 256 bit encryption key before transferring it and hold it encrypted. The only people capable of reading your data are our CEO and VP of Security and they would only do so with your written permission by court order.

Check it out and tell me what you think!

Tags: , , , , ,